Cost-Effective Video Marketing

Jay has produced 10 video spots accounting for over 30,000 views on Facebook and YouTube. All of these spots were done with budgets under $1000, often shot in under 1 hour. Functioning as writer, director, voice-over talent, and sound designer, Jay frequently works with videographer Steve Finnestead as Director of Photography and Video Master.

The common technique applied here is a video storyboard with voice-over. This keeps the cost down substantially by limiting the number of takes needed for a particular shot.

When appropriate (see “A Tuna Christmas” and “LUV”), Jay can use his professional comedian chops to add humor to these pieces, substantially boosting their appeal to consumers.

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Philosophical questioning, mild narrative, cliff-hanger ending;

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 Warm, Reminiscent;

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Medium tension, warm resolution;

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Over-the-top comedy; Gender changes, broad characters, direct address; Voiceover;

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Somber dilemma, compassion;

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Cool, laid-back, undercurrent of tension;

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Irish Tragedy; Irish dialect voiceover;

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Cheesy comedic; 1960’s style, ironic humor;

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Heavily narrative style with humorous closer;

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